Ten people, one agency and pretty big clients. We seem to be doing something right when it comes to strategic communication consulting, press relations and financial communication.
What drives us
Corporate communication, content marketing, reputation management?
The presentation counts
The world of communication is full of buzzwords, while the boundaries between the disciplines of PR and marketing are becoming increasingly blurred and the range of media is growing daily. Ultimately however, one thing will always remain vital: An effective presentation, on individually selected channels, achieved through professional efforts.
For us, exciting topics are the driving force behind this: We deal with transformation and digitisation, globalisation and expansion, mergers and acquisitions, financing and investments, new business areas and product lines, leadership and management, succession and growth, restructuring and crises.
Experienced communication experts striving for the perfect result.
As a team and part of a network
Maybe that is the IWK principle: Everything we offer is backed by the entire agency. That can – by all means – be taken literally. Of course, each of our clients has a main contact person, but that doesn’t mean that the brainpower we leverage for the client stops with that person. On the contrary, an agency of our size develops its own momentum and spontaneity, which leads to quick decisions and short coordination processes.
That’s why IWK should remain small but excellent. Due to our network, we are able to offer extensive corporate publishing projects as well as exceptional event management or bespoke media training for board members. The core of our work – however – is the result of ten people with drive, passion, commitment and dedication.
What we offer
Are you about to close on a major deal? Is your start-up entering the next growth phase? Do you own a family business and want to transform your company’s communication efforts? Are your company’s experts eager to position themselves and their intellectual capital more effectively? Find out more about our services:
Strategic Communication Consulting
Concept, strategy, campaign: We support your corporate communication efforts from planning to implementation. We define communication goals beforehand and systematically and effectively realise them for you. The goal: clear differentiation from the competition while creating the most visibility possible.
Shareholders and investors, analysts and financial media: everyone wants to know something about you and everyone has different levels of prior knowledge. Communicating with different target groups requires vast knowledge about the market and its players, but also in regard to the best time and place to give out that information. We have that knowledge.
The right topic at the right time, the right event with the right guests, and the right network of opinion leaders and journalists: Media relations are more than just writing a text. Credibility, efficiency and the correct positioning on the market require sound topic management with journalistic intuition.
Your company has its story. It just needs to be told. With the right choice of medium, the right tonality, and a pinpoint message. Different target audiences are addressed with relevant content for them, which creates exclusivity and visibility.
Crisis and Change Communication
Things change and sometimes they change in a way that some people just don’t like. And crises usually happen all of a sudden. This requires appropriate communication. The question is, who best to talk about it, how to talk about it and when? All of that requires very precise intuition, both when addressing the public and your employees.
An event becomes a medium: Hardly any form of communication is as personal and leaves as lasting an impression as a corporate event. If it is successful. We develop the right format for your target audience, find the right locations and present interesting speakers for your event.
This is where we offer support
We are happy to solve complex communication challenges for you. For that, we do not rely on quick fixes, but on the best solution.
How can my company become more visible to the public?
What are the best messages for positioning ourselves?
What are the best ways to communicate with our target audiences?
How do I establish myself as a sought-after industry expert?
What is the right way to deal with media and journalists?
When do we inform our employees and stakeholders about changes?
Is it at all necessary to be present on social media?